The 2010 Campaign Continues to Build Momentum

After only seven days, LITE has recruited nearly 650 STUDENT VOLUNTEERS! This is a tremendous response, and we would like to thank each and every one of you that has taken the first step to change a life through tutoring. Keep in mind, we will be set up in the Ferguson Center Friday from 11-3 and will continue to be presenting in classes, so don’t miss your chance to sign up!

Also, mark your calendars for the “Rising Tide Tailgate” taking place this Saturday, November 13th! LITE will be set up on The Quad directly across from Carmichael Hall. The tailgate will be providing FREE Full Moon Barbeque to all students who attend. We will be shooting footage for a special edition video highlighting the event, so be sure to stop by and see us to have a chance to be featured in it!

As you can see, this year’s campaign is in full-force and we have A LOT for you to see! We have released the two video public service announcements via YouTube, with one featuring Gary, and adult learner from the Bessemer area, and another featuring our very own Greg McElroy, Mark Ingram and Dant’a Hightower from the UA football team. You can check them out right now!

Gary’s PSA http://bit.ly/95MZD1



Athlete PSA http://bit.ly/cE33cU



We also put together a behind the scenes look at the making of the first PSA, and that can be found here: http://bit.ly/axmOSO

We are in the process of getting the materials distributed for this year’s campaign across campus and across the Tuscaloosa and Bessemer areas. We have included pictures of the advertisements and brochures that will be used so that you can be on the look-out for them in the upcoming weeks!

Student Brochure Page 1 (outside)



Student Brochure Page 2 (inside)



Tuscaloosa/Bessemer Brochure Page 1 (outside)




Tuscaloosa/Bessemer Brochure Page 2 (inside)




Adult Learner Ad for Tuscaloosa/Bessemer Areas



Adult Tutor Ad for Tuscaloosa/Bessemer Areas



Student Tutor Ad for UA’s Campus



ESL Ad Tuscaloosa/Bessemer Areas



That’s all for now! Keep in mind we are constantly posting pictures and articles on Facebook and Twitter, so search for “Literacy is the Edge” on Facebook and @L_I_T_E follow us on Twitter and keep up with the latest LITE info! If you’d like more information, feel free to contact us through literacyistheedge@gmail.com or check out lite.ua.edu.

-The 2010 LITE Team